Site audit is an integrated seo analysis of the client's website, which consists in researching the audience, which can be interesting to the content of the site, competitors, technical and search relevance of the site to search engine criteria and ease of use of the resource.
Market analysis (user demand and market prospects)
Analysis of the competitive environment SEO-site audit (current SEO-indicators and important SEO-metrics)
Analysis of site structure
Analysis of conversions, audience behavior, conversion scenarios
Content analysis (relevance of content, quality, virality, etc.)
Analysis of the Semantic Core